ASC’s New Partner – Ferrero

June 1, 2018

Al Seef District, Bahrain. Abudawood AlSaffar Company, a leading distribution and service provider within the Kingdom of Bahrain is proud to announce the expansion of its principal portfolio via a new distribution agreement with “Ferrero”.

Effective June 2018, ASC will be distributing the globally known “Ferrero” brands like Nutella, Ferrero Roche, Kinder Joy, Bueno and Tic Tac within all the trade channels of Bahrain. This is another significant move by ASC to leverage its operational expertise/excellence and cement its presence as a major player within the confectionery category.

Commenting on the signing of the new principal, Mr. Anis Hamdan – ASC Country Manager quoted:

This appointment is a testimony to ASC capabilities as a service provider and will ensure that these brands will have the right fundamentals within all trade channels that will allow new and loyal shoppers/consumers the ability to try and enjoy them thus growing market share and our overall mutual business.